Author name: Blue Train Marketing

We all know many start-ups fail – but there may be a state even worse than death. It’s a prolonged

Less content can be worth more in B2B Marketing. If you think your marketing is too product-focused, it probably is. Whether you are

We have spent a lot of time talking with clients and other friends about what will be the deciding factors

An Idea Ahead of Its Time Apple launched podcasts back in 2004, offering just about everyone the chance to produce

The Case for Biometrics Fraud and how to combat it remains a hot topic in the payments industry. New figures from

FinTech for the Insurance Industry The EU PSD and PSD2 directives battered down the doors of the banking industry for

Fintech Fun with Wearables Let’s say from the start, this is just a little fintech marketing fun with wearables. We’ve

Many companies, from fintech start-ups to long establish businesses, find producing a marketing plan is like pulling teeth.  Some try

A brief history of wearable tech Wearable technology isn’t new. According to a Guardian report on the 10 most influential

We are excited to have been chosen to produce the Fintech Unplugged podcast with two of the most respected and