Fintech & Payments Marketing Blog | Blue Train Marketing

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10 Best Fintech Explainer Videos That Build Trust

Fintech can be a tricky beast. You’re trying to explain complex financial ideas – digital banking, AI-driven investments, crypto transactions...

Vegas & Voltage: Highlights from Money20/20 USA 2025

In true Vegas style, Money20/20 USA 2025 didn’t tiptoe into the future – it kicked the door open, neon lights...

Best Fintech Marketing Campaigns: Examples, Insights & What Brands Can Learn

If your marketing momentum feels slower than a bank transfer on a Sunday at 5:57 pm, you’re not alone. Fintech...

5 Fintech Copywriting Tips That Actually Work

Fintech never sits still. New tools, new terms, new ways to make money move. Even as fintech technology continues to...

8 Fintech Marketing Predictions for 2026

According to KPMG’s ‘Pulse of Fintech H2 2025, global fintech investment rebounded in 2025, rising to $116 billion across 4,719...

The Power of Reviews & Testimonials in Fintech Marketing

Would you trust a bank with zero reviews? Neither would your customers. In fintech – where customers are trusting you...

Fintech Design – The New Money Experience

Fintech isn’t just changing how we move money – it’s changing how we experience money and payments. For many young...

The Best Fintech Newsletters to Keep You Informed & Inspired

Financial technology never sits still – so it’s important to keep up to date with latest news. One week it’s...

Influencer Marketing for Fintech: Does it Work?

“Just started investing with this app – super easy! #AD” You’ve seen it before. A lifestyle influencer, known for outfit-of-the-day...

Fintech Content Creation and Sales Enablement

Fintech content creation and sales enablement is a distinct category of content strategy within the financial technology sector. It encompasses...

Agentic Commerce in eCommerce & Its Implications for Marketing

Agentic commerce refers to the application of agentic AI within digital commerce environments. It describes a shift in how decisions...

Fintech Marketing: A Complete Guide to Marketing Financial Technology Products

Fintech marketing is the practice of communicating and positioning financial technology products in regulated, trust-sensitive markets. Over the past decade...

Fintech Marketing: A Complete Guide to Marketing Financial Technology Products

This guide provides a structured overview of fintech marketing, explaining the context, constraints, and considerations that define the category.

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