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Retro inspiration for record-breaking marketing results

I saw some surprising uGov research about the resurgence of interest in vinyl records. For reasons I’ll explain, it got...

Fintech Marketing: A Clear Guide

Successful fintech marketing ultimately comes down to creativity and competence...

Blue Train is double winner at EPA Awards!

Blue Train Marketing was named winner in two categories of the Emerging Payments Association Awards 2019. The agency won Marketing...

How Marketing can help avoid your start-up going zombie

We all know many start-ups fail – but there may be a state even worse than death. It’s a prolonged...

Three Warning Signs Your Marketing is Too Product-Focused

Less content can be worth more in B2B Marketing. If you think your marketing is too product-focused, it probably is. Whether you are...

How Fintech can avoid becoming a Tinder fling

We have spent a lot of time talking with clients and other friends about what will be the deciding factors...

Why podcasts are back and bigger than ever!

An idea ahead of its time Apple launched podcasts back in 2004, offering just about everyone the chance to produce...

The big biometrics problem – and who created it

The case for biometrics Fraud and how to combat it remains a hot topic in the payments industry. New figures from...

Are Insurers learning from FinTech disruption?

FinTech for the Insurance Industry The EU PSD and PSD2 directives battered down the doors of the banking industry for...

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